Guidelines for Google Business Profile Verification

The Re-Verification Process

When we update your profile to include a physical address (or if your business name needs to be changed), Google will trigger a mandatory re-verification process. This is a standard security measure to ensure your business is legitimate and physically located where you claim to be.

Verification Video Tips

Google has moved primarily to Video Verification. You will likely be asked to record a continuous, unedited video using your mobile device. To increase your chances of a first-time approval, follow these staging tips:

The "Driveway" Proof: If you are verifying a home address, park your branded business vehicle in the driveway so it is clearly visible in the video.
Visual Branding: Place your professional business yard sign in the front yard or tape your business card to the front door.
The Walkthrough: Start the video outside at your street sign or house number, then walk toward the home and enter your dedicated office space or equipment storage area.

Timeline and Expectations

Review Period: Once you have submitted your verification video or documentation, it typically takes 5 business days for Google to process the request.
Status Updates: During this time, your listing may show as "Pending" or "Under Review." It is critical not to make any further changes to your address or phone number during this window, as it can reset the clock or trigger a suspension.

How to Verify Your Google Profile with Video

Step 1: Access your Google Business Profile

Sign in to your Google account.
Go to Google Business Profile.
Select your business.

Step 2: Choose Video as Your Verification Method

Be prepared to record a short verification video that captures key details, such as your business location, vehicle, tools, and signage. Follow these best practices:

Show your business vehicle: Park your branded vehicle in your driveway or in front of the location; include your company’s logo or branding clearly in the shot.
Highlight your tools and workspace: Show your specialized decking tools, trailers, or office setup to ensure they match the outdoor living services you provide.
Focus on clarity: Keep the video clear and steady; start outside at a street sign or house number before walking into your workspace.
Show business signage: Ensure your business name is visible. If you are residential-based, placing a professional yard sign or even a business card on the door can help.

Step 3: Wait for Google’s Confirmation

Timeline: Google typically processes verification within 5 business days.
Confirmation: You’ll receive an email once verified. If it takes longer, check for errors or reach out to our team for support.